The rise of generative AI: A marketer’s guide to textual and visual AI content I attended an amazing workshop over the weekend on AI and the future of creativity and had another “...
Google is rolling out Topics-based tracking for Chrome Google has slowly been rolling out its Enhanced Ad Privacy functionality in Chrome. This technology ...
This week’s AI-powered martech releases The week’s AI news started with a bang as both HubSpot and Salesforce rolled out new implementations...
How to unlock more value from your event content My first in-person event was overwhelming. I was there to report on the conference, doing person-on-...
Online close to edging out physical stores for holiday buying The holiday shopping season is already upon us and brick-and-mortar stores should be nervous. While ...
Get beyond Google Analytics with these real-time data strategies Analytics is at the heart of every business. In today’s data-driven world, data and marketing teams ...
Collaboration across people, processes, data and platforms: Successful customer journey operations Creating a great customer experience is a top priority for most brands because customers value the e...
Google to make political ads disclose AI content Google will soon require political ads to disclose when AI-generated images, videos and audio have b...
Salesforce announces new AI and automation capabilities for Slack Later this year, Salesforce will begin executing on earlier promises to add AI-powered capabilities ...
4 tips to prepare for Black Friday and Cyber Monday Did you know? In 2022, Black Friday online sales totaled over $9.12 billion, and Cyber Monday sales ...
